
PhD Božo Skoko
Božo Skoko is an full professor at the Faculty of Political Science of the University of Zagreb, where he is head of the Public Relations postgraduate study. His scientific interests are: public relations and communications, international relations, national identity and image, as well as media. He is the co-founder of Millenium promocija, the leading Croatian public relations agency. He is a long-time strategic communications consultant. He is a former journalist and editor with Croatian Television. He is the author of seven books and over seventy scientific papers on public relations, the media and managing the identity and image of Croatia. He is a columnist with the daily newspaper Večernji list.Biography

Personal information: | |
Date of birth: | 26 February 1976 |
Place of birth: | Ljubuški, Bosnia and Herzegovina |
Education and academic degrees: | |
2008 |
Received his doctorate at the Faculty of Political Sciences, University of Zagreb (mentor: Prof. Dr. Ivan Šiber). |
2003 |
Received his master's degree at the Faculty of Political Sciences, University of Zagreb (mentor: Prof. Dr. Radovan Vukadinović). |
1999 |
Graduated in Journalism at the Faculty of Political Sciences, University of Zagreb. |
Employment: | |
2014 - |
Professor at the Faculty of Political Science, University of Zagreb |
2011 - | Head of the Public Relations postgraduate specialist programme. |
2009 - | Professor at the Faculty of Political Sciences, University of Zagreb - Public Relations course. |
2007-2009 |
Assistant at the Faculty of Political Sciences, University of Zagreb - Public Relations course. Junior research assistant on the project entitled The Public, the Elite, the Media and the Communications Strategy of Croatia's Accession to the EU. |
2001-2006 |
Assistant at the Faculty of Political Sciences, University of Zagreb. Junior research assistant on the project entitled The Media and Society. |
1997-2002 |
Journalist and editor at Croatian Television (national public broadcaster). |
2000 - 2002 |
Director at Millenium promocija, a public relations agency. |
Additional professional activities: | |
2010-2011 | Guest professor in the Department of Communicology of the University of Dubrovnik for the courses Public Relations Techniques and Public Relations Strategies. |
2009-2010 | Guest professor in the Diplomacy and Diplomatic Communications postgraduate specialist programme at the Faculty of Philosophy of the University of Mostar for the course Country Identity and Image Management. |
2006 - |
Consultant for strategic communications projects for the Millenium promocija public relations agency. |
2006-2008 |
Advisor on the TEMPUS project entitled Establishment of Public Relations Offices at Croatian Universities (PRO-CRO). |
2006 - |
Guest lecturer at the Diplomatic Academy of the Ministry of Foreign Affairs and European Integration of the Republic of Croatia. |
2005-2006 |
Guest lecturer for the Managing Public Relations course at the postgraduate specialist interdisciplinary programme entitled Regional Cooperation and Integration into the European Union at the Josip Juraj Strossmayer University in Osijek. |
2005-2006 |
Deputy head of the Strategic Committee of Public Relations Agencies Consortium of the Delegation of the European Commission to Croatia. |
2001-2008 |
Correspondent for Federal Television in Sarajevo and Radio New York (Croatian programme). |
Awards and recognitions: | |
2011 |
Grand PRix Award – annual Croatian Public Relations Association award for contribution to the development of the public relations profession. |
1997 |
Rector's Award for work in the area of international political relations. |
1995 |
Rector's Award for work in the area of history of journalism. |